When you are looking for a watch to purchase for a man, you should always look at the person you are buying for before you decide the watch to buy. Every individual is different and every man will have his likes and dislikes, so another person may not desire a watch that you like. Of course that is also why there is such a variety of watches on the market but it also adds to the confusion when choosing a watch to buy.

Look at the lifestyle of the man you are buying the watch for. Does he have an active lifestyle whereby he spends his time out in the sun and rain? For such a man, a watch with a leather strap will not be suitable. The sweat and grime will erode the strap in no time and he will have to replace the strap in no time. And you should be looking at a chronograph or a watch such as the Tag Heuer Aquaracer, which is very suitable for water sports or just for the rugged outdoor lifestyle.

But if you are looking at a man who has to dress well and who has an active social life i.e. the social butterfly, you should be looking at a Swiss made dress watch. Choose from brands such as Bell & Ross or IWC. These watches will suit every man who likes to dress well. You should also take note whether the man you are buying the watch for is a person who prefers simplicity or who likes complicated objects. You can probably infer this from the person's choice of clothes. If his clothing are often multilayered and with different colors each day, he is most probably a person who will appreciate a watch with many complications. If he tends to be bland or simple, a better guess would be a simple and elegant watch. Choose a watch that has a simple dial and a calendar that does not require any monthly adjustment such as the Tag Heuer Aquaracer Calibre S Chronograph which has a perpetual calendar till 2099.

We know that watches recommended the appropriate maintenance to keep them in a good condition. Such as the replacement of waterproofing components, clean movement and the conservation of appearance and so on. How we do will effectively extend the use time of your watches? According to my own experience, there goes several ways.

Firstly, you should often wipe your watches with a soft, dried cloth. Because your hands' sweat will gradually corrode them when you always wear them. What you do can effectively avoid the corrosion but also can keep them clean.

Secondly, the hands of watches are easily magnetized. In order to avoid magnetization, you had better not put your watches near to the electronic equipment, such as the power amplifier, stereo, television and so on.

Thirdly, if you don't wear your watches for a long time, you had better wind them regularly. An automatically movement watch, you should gently swing it back and forth a few minutes. Or you can wear it on the wrist for some time so that it automatically on a wound. It won't take you much time but also can ensure the functioning of your watch performance.

Last but not least, you had better not wear the same watch every day. Why not prepare several alternative watches to enrich your personal style but to avoid dust, dirt into your watches. Furthermore, some watch straps like leather strap must avoid daily use of wear and tear caused by recurrent pulling. Or they will be like old watches used for a long time even though you just bought them.

In summary, only when you form a good habit of how to maintain the watch and put your heart into it can you benefit a lot.